By Wyatt Earp | May 1, 2010
Apparently, they are pushing 20-year olds .
Sales of sultry lingerie among older women are booming in Britain thanks to the glamorous 40-somethings of “Sex and the City 2″ and “Cougar Town,” retail chain Debenhams reported on Thursday.
The hit TV show, and forthcoming movie, featuring the bedroom antics of women in their 40s and 50s and their much younger partners, is being credited with a rise in demand for lingerie from women of the same age, Debenhams said.
I wish they wouldn’t mention “Sex and the City.” It’s ruining my “excitement.”
The department store said a nationwide analysis of the most popular lingerie styles from October 2009 to April 2010, revealed that women over 40 have given the more seductive side of the lingerie industry a big boost.
Women over 40 were rediscovering their figures, often after having children or getting divorced.
And as a helpful blog professional, I am always there to help these women rediscover their figures. I’m just sayin’.